The Multi-Level-Marketing industry can be a very dirty one. For many of the companies, the amount of money you make depends soley on the number of people you sign up. For many greedy MLM industry insiders the downline usually takes priority over the products. If you've never been told before, then please consider this blog entry your first lesson.
In order to be successful in the multi-level marketing (MLM) industry you must first understand the business and how it works. The biggest mistake that people make is jumping head first into the business after being suckered in by someone who has made promises of some great windfall of cash. This is the part that bugs the crap out of me the most. Many MLM marketers ever give upfront info about what it is you are signing up for and what product they are selling. They will send emails upon emails giving explanation as to why their program is so great but will never give direct details as to what the program is about. This is information that should be given to you up front before you hop on any phone call, participate in any webinar, or invest any of your hard earned cash. It really sucks that after all of these years many MLM companies continue to use such tactics but it is also an indicator of why so many people fail at it. There is such a large failure rate with the multi-level marketing business than any other industry and it is due in large part to the fact that not all people are out there looking to start a business. Most of the people who go into this business do so because they are looking for an answer to their financial problems. Yes, multi-level marketing programs are designed to help people make money by using and selling the products they love, but if the person doesn't have any clear understanding of how the business works, doesn't understand what they are selling, and have no real interest in the multi-level marketing business then why should they be expected to succeed at it?
The one thing that should be understood about multi-level marketing is that the nucleus of the business is the products that are being sold. One of the most important facts that you must understand is that it is much more important to find a business that allows you to focus more on the products and services that the organization provides more than the down line requirement of promoting the opportunity. It's not about just making money, it's about working for an organization that you trust and believe in. When you like love what you do for a living, it gives you the motivation to keep at it.
When approaching an multi-level marketing company, do not fall for the sales scheme. Make sure to do your proper research on the company to find out how it's doing in the current market. Many companies and their websites deal with very outdated information. Some of the products are also outdated. Try to meet or discuss the company's initiative with a current team member. Many multi-level marketing companies require a fee for start-up kits, training sessions, tools and products. Before you invest be sure to do your homework and proceed with caution. Remember there is no such thing as a dumb question. Ask! If they fail to provide sufficient answers then move on to the next company. Do not give them a dime.
Remember whether working offline or online, the powerful "mojo" is learning the stuff that really works and weeding out what doesn't. Apply it accordingly.
